Great insights. The volume of generic - and sometimes plain wrong - messaging is shocking. It does not take much to personalise at least a little. But truly landing a meeting and deal requires deeper research and it seems not many sales teams have time for that in the age of do more with less.
Great insights. The volume of generic - and sometimes plain wrong - messaging is shocking. It does not take much to personalise at least a little. But truly landing a meeting and deal requires deeper research and it seems not many sales teams have time for that in the age of do more with less.