Dear Stage 2

Home
Ask a Question
About
New
Top
Discussion
What should my post-sale team look like?
Tips for specialist your team to optimize customer experience
 • 
Liz Christo
May 2023
Is it time to run a pricing project?
Your guide to a pricing and packaging revamp
 • 
Liz Christo
BDR Compensation Model: Is it time for a change?
A guide to picking a plan and setting the right metric for your business
 • 
Liz Christo
Getting started with a channel strategy
Advice for moving from the idea stage to project stage
 • 
Liz Christo
2
Marketing metrics that matter (TEMPLATE)
How to prepare board meeting slides that will spark engagement
 • 
Liz Christo
1
April 2023
Productivity and engagement in a remote/hybrid world
Advice for leaders concerned about the "quiet quitting" phenomenon
 • 
Liz Christo
1
We need better swag!
A rant on SWAG: Stuff We All Get. AKA alternatives to the branded water bottle
 • 
Liz Christo
Category creation is not for the faint of heart
Tips for defining and expanding unoccupied whitespace
4 principles for marketing compensation
A guide to setting variable comp plans for the marketing department
 • 
Liz Christo
Mapping your buyer journey
A guide to aligning sales, marketing and CS
 • 
Liz Christo
March 2023
The dreaded “No Budget” objection
4 tips for addressing budget concerns in today's macro environment
 • 
Liz Christo
My dashboard needs a makeover
How to design an actionable sales dashboard
 • 
Liz Christo
© 2023 Liz Christo
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great writing